Google Analytics is hard, here is some help

A nice list of Custom Reports for your Google Analytics. Find the best traffic sources for your website, find errors and more.

8 Custom Reports from the Google Analytics Solutions Gallery - Analytics Blog
New analysts have it easy these days. Back in my day, we have to walk uphill in the snow both ways to get decent enough web reporting. My first blush with web analytics came upon me when I was a marketing coordinator for an advertising agency several years ago. I got the hand-me-down grunt work ...