Who would you like to be, a Swiss army knife or a forged Japanese kitchen knife? Both have great “skill” sets and have been on the market a long time. In graphic design we have the same problem. Should a graphic designer become a generalist or a specialist? And as an agency who should hire?
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Generalist vs. Specialist
Posted Dec 13th, 2010 By +Frank Neulichedl in Thoughts about Design With |
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You shall not overbrand
Posted Nov 2nd, 2010 By +Frank Neulichedl in Tips & Tricks With |
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Use advertising rules to write better emails
Posted May 8th, 2009 By +Frank Neulichedl in Tips & Tricks With |
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Minimalistic does not mean simple design
Posted Mar 11th, 2009 By +Frank Neulichedl in Thoughts about Design With |
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16 basic graphic design books I recommend
Posted Feb 10th, 2009 By +Frank Neulichedl in Tips & Tricks With |
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Winner against loser
Posted Dec 18th, 2008 By +Frank Neulichedl in Thoughts about Design With |
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You are not an Art Director
Posted Nov 15th, 2008 By +Frank Neulichedl in Become a Creative Director With |
