Who would you like to be, a Swiss army knife or a forged Japanese kitchen knife? Both have great “skill” sets and have been on the market a long time. In graphic design we have the same problem. Should a graphic designer become a generalist or a specialist? And as an agency who should hire?
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Generalist vs. Specialist
Posted Dec 13th, 2010 By +Frank Neulichedl in Thoughts about Design With |
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Finding the right jobs for your trainee
Posted Mar 25th, 2009 By +Frank Neulichedl in Become a Creative Director With |
I had in the past problems finding the right jobs for the trainees as I was caught up in my daily routine and when they actually showed up at my desk I wondered what would fit. I therefore setup a routine for finding jobs around the year to have them ready. Find out how I did it and the 3 rules for successfully managing a graphic design trainee.
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What Digital Asset Management is for you?
Posted Mar 2nd, 2009 By +Frank Neulichedl in Become a Creative Director With |
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Organizing your files
Posted Feb 23rd, 2009 By +Frank Neulichedl in Become a Creative Director With |
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5 rules for a flourishing creative teamwork
Posted Feb 5th, 2009 By +Frank Neulichedl in Tips & Tricks With |
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The art director as a coach
Posted Jan 21st, 2009 By +Frank Neulichedl in Become a Creative Director With |
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Establishing your role as an art director
Posted Jan 19th, 2009 By +Frank Neulichedl in Become a Creative Director With |
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5 Myths about brainstorming
Posted Dec 22nd, 2008 By +Frank Neulichedl in Become a Creative Director With |
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Your client is not a copywriter
Posted Dec 15th, 2008 By +Frank Neulichedl in Become a Creative Director With |
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You are not an Art Director
Posted Nov 15th, 2008 By +Frank Neulichedl in Become a Creative Director With |
