Posts tagged as:

online

There is much talking about the Facebook usernames  but none about the Feedburner feed dresses. You could get nice feed dresses in Feedburner right from the start and you might think there is nothing new to know about them. You’re right, nothing new but some time ago I found some trick to get the feed address you like even when it’s already taken.

There is a undocumented feature when you choose your Feedburner feed address – the address supports the forward dash “/”. This means, that you can have a Feedburner Feed with this address http://feeds.feedburner.com/frankie/blog/allitems and the best part about this URL is, that the feed address http://feeds.feedburner.com/frankie was already taken by someone else.

You can use this feature to make your feeds (say for your category or comment feeds) or to get nice looking feed URLs relevant to your business and to reinforce your brand.

BTW: I always suggest that if you are using Feedburner you should also use the MyBrand feature which let’s you use your domain name instead of feedburner.com. It’s wise to let your visitors subscribe to the RSS Feed with your domain in the URL because if for some reason in the feature you want to drop Feedburner or Feedburner closes down you will not lose your subscribers.

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Is your target group online?

February 12, 2009

in Notes

Your target group might be blind for your advertising

Your target group might be blind for your advertising

Offline campaigns do not always convert well to online

Being online is state of the art, actually is a mass medium these days. If you are looking at statistics you may think that everyone uses the internet in one way or another. This is a short story about a nearly failed campaign – and we all know, we learn from our failures, not from successes.  Find out why you should not always believe statistics. …click here to continue…

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Getting inspiration from nicely designed magazines and books is common habit for graphic designers and art directors. But buying all this stuff is expensive and when you are still a student or in early working years you might not have the financial resources to afford them. Public libraries normally don’t have many magazines you want to use as a inspiration – and most of all you won’t find many international design magazines.

The internet is a great resource for inspiration, but screen design follows other rules than print. But now you can go to Issuu – You might already read about it as the best PDF online viewer – and it sure is – but it is also an online library with a massive collection of design magazines. They have a category called “Visual Inspiration” – exactly what you want. Really neat so check it out.

Here is an example of a publication I’ve found there.

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