A blog to learn what it takes - insights from behind the scenes
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Sometimes things just won’t work. You made a nice communication concept, build a campaign and everything the execution was impeccable. But when you and your client look at the results they don’t meet the expectations. Now what should you do? Normally we would think that we would try harder – but you shouldn’t. …click here to continue…
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Just had to share this with you – hilarious. BTW Monty Python has increased their DVD-Sales
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Your target group might be blind for your advertising
Being online is state of the art, actually is a mass medium these days. If you are looking at statistics you may think that everyone uses the internet in one way or another. This is a short story about a nearly failed campaign – and we all know, we learn from our failures, not from successes. Find out why you should not always believe statistics. …click here to continue…
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