Just had to share this with you – hilarious. BTW Monty Python has increased their DVD-Sales
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From the monthly archives:
February 2009
On my last Trip to Salzburg for a meeting I was watching some television in the hotel. Nothing strange you might think, but I was more than stunned to see a tv-show with the name “Google Trends“. No it’s not about SEO or SERP, it’s not about technology. It’s about the top 5 search terms of the day on Google Austria.
Puls 4, the tv station airing this show, does some research and tries to figure out why the terms where searched. Yesterday for example one of the most searched terms where about a movie because a new trailer was released. So they showed the trailer. Really interesting.
I wonder if this “trending” made by people really shows something or if it is only another way of the classic boulevard type of information known from tabloids.
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Do you have a pile of files?
Why should an art director be bothered with file structure, server setups and all this organization stuff? Isn’t this the business of the IT-departments? Well, yes if you are in a big agency and you have an IT-department and even then only for the “physical” part. At the end of the day you and you team have to work with the files every day, not the IT-department, so it’s time to get in charge. Here a few tips. …click here to continue…
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- Reading: “Five tips for better online surveys” (http://twitthis.com/bl7bjp) #
- New Lesson from Become an Art Director: Where is all the money gone http://tinyurl.com/ava6jw #
- It’s 3 am – I’m sick and can get no sleep – what a beautiful Tuesday
# - RT @cheth: RT: @markshaw How To Opt-Out Of Receiving Automated Welcome DMs: http://bit.ly/5PIzZ – Virus and Antidote from the same maker
# - Back at work – still sick – and has to remind himself that trusting a print shop is good, controlling a print shop is better #
- Throat hurts and eyes are squares, time for some rest, bye #
- Gerade ein Interview fertig mit “Südtiroler Gesellschaft für Politikwissenschaft” für ihr Jahrbuch … Thema “Internetwahlkampf” #
- Great List of Corporate Design Style Guides http://cli.gs/e4U3Yy #CD #
- Starting into the “Fashing” – if you see people in funny customes don’t worry, it will last until tuesday #fashing #
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If you are asking this question, then the answer is “no”. Why? You are never in the position to ask this question and if you do it you are not worthy for any client because you are to arrogant. Simple isn’t it. I’m inspired to write this through Seth Godin, the word “deserving” is really huge and in today’s business world I would never use this word. The only phrase, and it is a phrase, I would say is ok with this word is “Everyone gets the client he deserves.” There is much truth in this saying and you should be aware of it from time to time.
If you are complaining about your clients think what you did to get them – did they come to you or did you run after them. Don’t complain that a client is lousy if you run after him to get the job. There was a reason why you run after the job – it doesnt matter if you wanted it for the money of the fame, no that you’ve got it be happy with it and live with the consequences.
If the clients came to you with the job then you had a chance to say no. I must admit that sometimes you can’t work together with some clients and that you have to quit the relationship. But don’t complain during a project, make a mental note to quit after the job is done and go ahead. It’s always better to finish a job without the “hate” always in mind.
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At the end of the month when all the work is done the only thing that counts is the money in your pocket. It may sound drastic, but it’s the truth. You can be proud of your work, be passionate about your design and network with designers all over the work – but without the money you won’t last long. The worst thing I’ve seen are designers with plenty of work but no money on their bank account. How can this happen? I will show you a few examples. …click here to continue…
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Next in our series of alternatives to classic fonts comes Garamond. Garamond is available from nearly every bigger font vendor as you font geeks know. There is no “the Garamond” and even at the time Claude Garamond lived, the font name Garamond indicated a style of type. But if you like to choose a Garamond I will recommend you the edition of Adobe, designed by Robert Slimbach. And now lets see the candidates. …click here to continue…
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Your target group might be blind for your advertising
Offline campaigns do not always convert well to online
Being online is state of the art, actually is a mass medium these days. If you are looking at statistics you may think that everyone uses the internet in one way or another. This is a short story about a nearly failed campaign – and we all know, we learn from our failures, not from successes. Find out why you should not always believe statistics. …click here to continue…
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Serj asked me in a mail if I could list some books about graphic design theory. The amount of books on the market is astounding these days and I understand that surfing through the internet, with its wast resources, tutorials and inspirational site, its good to have the foundation to build on. Most of the theoretical stuff is normally taught in design schools and most of the books I will recommend are used in this context. …click here to continue…
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This lesson is aimed to small design departments and freelance graphic designers. If you work for an advertising agency you should already have some sort of tracking. You don’t? What are you waiting for.
In this lesson, where I explain the benefits of tracking, is a free to download spreadsheet included to get you started in minutes. …click here to continue…
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